The Top 10 Shopify Apps for 2023

The world of ecommerce is constantly evolving, and Shopify is one of the leading platforms for online stores. With so many options available, deciding which apps to use can be difficult. That's why we've compiled a list of the best Shopify apps for 2023 to help you maximize your online store and increase sales. These apps will take your e-commerce game to the next level, with everything from marketing and sales tools to inventory management and shipping solutions.

Let’s take a look at 10 of our favorite Shopify Apps. The following apps are listed in no particular order, but have an overall rating at the end of each. 

‍

‍

1. ReCharge

‍

ReCharge is a subscription based application that allows eCommerce merchants to offer their products on a subscriptions basis. It is generally regarded as one of the best shopify subscription apps. Customers can use the app to set up recurring payments for products like clothing boxes, meal delivery kits, and more. Store owners can use Recharge Subscriptions to create different subscription plans, manage orders and subscriptions, and view detailed analytics and reports. 

Furthermore, the app includes a feature that allows customers to easily pause, cancel, or modify their subscription. This ability to modify, pause or cancel subscriptions on demand, makes it easy for customers to manage their subscription and also helps store owners to retain customers and reduce churn. 

Overall, Recharge Subscriptions is a powerful tool for store owners looking to increase customer loyalty and revenue through subscription-based products. 

‍

Price: Free plan available. Paid plans start at $6.70 per month and up. 

Overall Rating: 4.5/5

‍

‍

2. Globo Pre-Order

Globo Pre-Order is a Shopify app that allows store owners to accept pre-orders for products that are not yet on the market. Store owners can use this app to allow customers to reserve a product before it is released, allowing them to be among the first to receive it once it is available.

The app is simple to use, allowing store owners to specify a pre-order date, price, and quantity for each product. It also includes a pre-order button that can be added to any product page, allowing customers to easily place a pre-order.

In their account, customers can easily view their pre-order details and track the status of their pre-order. Pre-order reports, which include the total number of pre-orders, total revenue, and pre-order status, are also available to store owners.

Additionally, the Globo Pre-Order app's "Back in Stock" functionality allows store owners to notify customers when a product they pre-ordered is back in stock. This feature allows store owners to easily keep customers updated on the availability of a product, which can help to increase sales and customer loyalty.

‍

Price: Free plan available. Paid plans start at $6.70 per month and up. 

Overall Rating: 4.2/5

‍

‍

3. Klaviyo

Klaviyo is an email marketing platform designed specifically for eCommerce businesses. It enables store owners to create personalized and automated email campaigns in order to engage customers and increase sales.

Klaviyo integrates with Shopify and many other eCommerce platforms, allowing store owners to easily import customer information and create targeted email campaigns. The platform also includes a drag-and-drop email builder, which allows store owners to easily create professional-looking emails without any design or coding knowledge.

Klaviyo's ability to create personalized email campaigns based on customer behavior and data is one of its key features. Store owners, for example, can create targeted campaigns for customers who have abandoned their shopping carts or send personalized product recommendations based on a customer's purchase history.

We previously wrote an entire overview of Klaviyo for eCommerce brands that you can check out here. 

‍

Price: Free plan available. Paid plans start at $25 per month and up. 

Overall Rating: 4.6/5

‍

‍

4. Postscript

Next on the list we have Postscript SMS marketing. Postscript enables online retailers to send text messages to their customers. The app integrates with Shopify and other e-commerce platforms, allowing store owners to import customer data and create SMS campaigns with ease.

Similar to Klaviyo, this app includes a number of tools to assist store owners in creating and sending personalized text messages to their customers. Store owners, for example, can create automated text message campaigns based on customer behavior, such as abandoned cart notifications, or send personalized product recommendations based on a customer's browsing and purchasing history.

One of the key features of Postscript is its ability to segment customer groups and send targeted messages. This allows store owners to send highly relevant messages to specific groups of customers, increasing the chances of conversion.

‍

Price: Free plan available with a minimum cost / SMS sent. Paid plans start at $100 per month and up. 

Overall Rating: 4.1 / 5

‍

‍

5. UpCart

‍UpCart is a strategic application that allows store owners to create upsells and cross-sells for their products. This app is geared towards increasing the Average Order Value on your store, along with pushing cross sell and up sell moments. 

UpCart works by creating a slide out cart on your shopify store that allows store owners to offer related or complementary products to customers as they add items to their shopping cart. The ultimate goal here is to increase the overall value of the customer's purchase.

Additionally UpCart allows the store owner to show a free shipping bar or discount promotion bar to incentivize customers adding more items to reach a FREE shipping threshold. This creates visual urgency in the shopping flow for the customer and incentivises them to increase the value of their cart to avail of the Free shipping offer. 

‍

Price: 7 Day Free Trial. Paid Plans starting at $14.99

Overall Rating: 4.4 / 5

‍

‍

6. Stamped Reviews & UGC

The Shopify app "Stamped Reviews & UGC" allows store owners to collect and display customer reviews and user-generated content (UGC) on their website. By displaying real customer feedback, this app assists store owners in building trust, credibility and social proof with potential customers.

With Stamped, store owners can collect reviews via email, SMS, or on-site widgets, and you can also import reviews from other platforms such as Google and Facebook. After collecting reviews, you can display them on your shopify store, including product pages, collection pages, and home page. The app also includes tools for moderating and managing reviews, allowing you to ensure that only high-quality, relevant reviews appear on your storefront.

In addition to reviews, Stamped.io allows store owners to collect and display user-generated content (UGC), such as customer photos and videos. This can be accomplished through user-generated content campaigns, in which customers are encouraged to submit their own content in exchange for rewards such as discounts or gift cards. You can then display this UGC on your storefront, increasing social proof and engagement.

Finally, Stamped integrates seamlessly with Klaviyo allowing you to add an email directly to your Post-purchase flow to prompt customers to leave reviews and UGC for your brand. This can be set up and automated with Klaviyo, so you don’t have to worry about manually requesting reviews again! 

‍

Price: Free Plan Available. Paid Plans starting at $23.99 per month.

Overall Rating: 4.2 / 5

‍

‍

7. Smile Loyalty & Rewards

No DTC customer retention plan is complete without a great Loyalty & Rewards program. Smile is a Shopify app that allows store owners to create and manage a loyalty program for their most valued customers. It’s aim is to power loyalty, referrals, and VIP rewards programs that help increase sales and repeat purchases, save on acquisition costs, and boost brand loyalty

The app enables store owners to reward customers for their purchases, referrals, and other actions, such as signing up for an email list or leaving a review.

The app also enables store owners to create different loyalty tiers based on the number of points earned or the amount spent. Giving customers this sense of progress and achievement can help to increase customer engagement and retention.

The app also includes features for referral marketing, which allows customers to invite friends to the store and earn rewards for doing so. Store owners can also set up referral campaigns, such as offering a discount to both the referrer and the referred customer.

‍

Price: Free Plan Available. Paid Plans starting at $49 per month.

Overall Rating: 4.3 / 5

‍

‍

8. Booster SEO & Image Optimizer

With all of the fancy frontend apps mentioned above, it can be easy to forget some of the fundamentals that need to be optimized under the hood. The Booster SEO & Image Optimizer app aims to improve the search engine optimization (SEO) of your storefront and increase its visibility in search engine results pages (SERPs). 

SEO is the practice of optimizing a website so that it ranks higher in search engine results. Store owners can increase organic traffic and ultimately sales by improving their SEO.

Booster SEO includes a number of features that can assist store owners in improving their SEO. Among the key features are:

‍Automatic XML sitemap generation: XML sitemaps allow search engines to discover the pages on a website. Booster SEO can automatically generate a sitemap for a store, making it easier for search engines to find and index the store's pages.

‍Automatic metadata generation: Metadata is information about a webpage, such as its title and description, that search engines use to understand the page's content. The app can generate metadata for a store's pages automatically, which can help improve their visibility in search results.

‍Automatic image optimization: The app will compress and optimize images on your website, improving page loading speed and user experience.

‍

Alt tags: Booster SEO will automatically add alt tags to images, which can help improve your website's accessibility and SEO.

‍

Price: Free Plan Available. Paid Plans starting at $39 per month.

Overall Rating: 4.3 / 5

‍

‍

9. Hotjar

Hotjar is a web analytics and user feedback software that helps businesses and website owners understand the behavior and preferences of their users. The software includes heatmaps, session recordings, feedback polls, and surveys to help users analyze and understand how visitors interact with their website.

It works by adding a simple script on your shopify store and you can start to capture user sessions and heat mapping data. The heatmaps feature of Hotjar displays a visual representation of where users click, tap, and scroll on a website, allowing website owners to see which areas of their website are the most engaging and which areas may need improvement.

Website owners can view a video recording of a user's session on their website, which can provide insight into how users navigate, interact with, and experience the website.

Hotjar is an extremely powerful tool, but it should be noted that it is chunky in terms of code and ideally you would not keep it on your site 100% of the time. It can be useful to install for a month or two to gather data and then remove again when you are not using it. Otherwise, it can lead to slower load times and slower page speeds on your store!

‍

Price: Free Plan Available. Paid Plans starting at $32 per month.

Overall Rating: 4.6 / 5

‍

‍

10. Uplinkly Sticky Cart

Uplinkly Sticky Cart is an app that allows your customers to more quickly and efficiently add to cart and buy your products. Long product descriptions can make it difficult to find the add to cart button when scrolling through Product Display Pages (PDP). 

A sticky add to cart, on the other hand, is always visible. As a result, your customers will be able to buy now, add to cart, and check out faster. 

The Uplinkly Sticky Cart app saves customers’ time by adding a sticky add to cart that integrates seamlessly into your store. This app also has built-in reporting to easily see sales increases and to integrate with Google Analytics and Facebook Pixel.

‍

Price: Free Plan Available. Paid Plans starting at $9 per month.

Overall Rating: 4.1 / 5

‍